Archive for February, 2007
February 16th, 2007 at 02:13pm
Under fundraising
There is another new player in the charity badges marketplace, following the lead of ChipIn and Network for Good.
CareBadges recently opened the doors on its new service, offering customized badges that people can place their own personal websites. blogs, MySpace accounts, etc.
CareBadges is just getting started (top fundraisers so far is $100), but promises some enhanced features such as adding your own slideshow to your personal carebadge.
Read more about charity badge providers on the NonProfit Matrix
By irishg
February 12th, 2007 at 03:01pm
Under fundraising
Anyone who is looking for good ideas about how to get their nonprofit up to speed with the new generation of interactive web tools (loosely defined as Web 2.0 or social media) should keep an eye on this site: The 59 Smartest Organizations Online.
The site features a live, dynamically-updated ‘popularity’ poll where anyone can nominate and vote for the organizatios they think are doing the best job of effectively using new user-driven web tools - such as blogs, photo streams, comment boards ranking/voting and whatever else is new and cool in the social media world.
The list contains many of the familiar names you’d expect: Greenpeace, Oxfam, MoveOn, Sierra Club; and also quite a few smaller unknowns who are doing truly innovative work to explore new web technologies. (check out Kiva, Modest Needs, PledgeBank and Witness for some refreshingly new ideas).
Much of the exploration into Web 2.0 for nonprofits is being done on non-commercial open-source platforms like Plone and Drupal, and by some of the edge-players in the online services marketplace, but increasingly the big players are also coming on board.
By irishg
February 11th, 2007 at 12:49am
Under fundraising
Kintera has announced they will be adding LiquidSource demographic data analysis tools to the Kintera Sphere CRM platform.
Organizations using Kintera Sphere CRM will now have the ability to score and group their supporter base into wealth segments. Kintera Sphere CRM will now provide a novel wealth score based on supporters’ liquid financial assets, enabling nonprofits to easily segment their database by capacity to donate. As a result, nonprofits can customize “ask” amounts based on a donor’s ability to give.
Read the full press release.
By irishg
February 7th, 2007 at 02:32pm
Under fundraising
Convio and Strategic One have unveiled a new report on integrated marketing approaches to nonprofit communications.
The report is built around an in-depth case study of the SPCA of Texas, and looks at the impact on fundraising results from a program of coordinated communications with donors using multiple channels (direct mail, phone, radio, print).
The study comprised a number of test and control segments with comparative results.
From the report’s conclusion:
The primary objective of this study was to quantify the influence of eCRM – online constituent relationship management in multi-channel communications context. In this case study, the increased value of adding an online donation channel for donors acquired offline is $44.71 per donor over 12 months. Additionally, donors receiving eCRM out-perform those who only receive offline communications, giving twice as much in their lifetimes.
Download the full report here.
By irishg
February 3rd, 2007 at 12:00am
Under fundraising
Personal Democracy Forum has released a “tell-all “consumer’ guide to more than a dozen Software-as-a-service providers including all of the big names in the industry as well as a selection of lesser-knowns and up-and-comers.Service providers selected for the guide are given a full profile which describes their philosophy, describes the core uses of their software services, and highlights some of their strengths and top clients.
The part of the guide that will most interest those who are in the market for a software-as-a-service provider will be the aggregate user ratings (i.e. stars) and user-reports of levels of customer service, and the fairness of pricing.
The guide many be viewed in summary on the Personal Democracy Forum site.
To access the full version of the guide, which includes full company profiles, as well as private forums with ongoing dialogues with users of their tools, you have to register as a premium member of PDF ($25).
By irishg