International music fundraiser sets the stage for world change

Posted by Jennifer Doyle on February 25th, 2005 at 09:32am

We have known from the times of “Band Aid” and “We are the World” musicians have been on the forefront of raising social consciousness and have been willing to lend their names and talents for a good cause. In those days all we could do to lend our support is buy the tapes. But now, thanks to improvement in technology we can do…oh so much more.

The One World Beat Global Music Festival combines technology, a love for music, and raising money for global concerns. Musicians from all different genres will be performing a series of concerts simultaneously from March 18-27, 2005. These events will be run from Nigeria, to Romania to Costa Rica. Can’t make the shows? No problem, you can log into the website One World Beat Global Music Festival and listen to webcasts of the performances, hear live interviews with the artists, download music from the broadcast, bid on auction items or make a donation to their campaign “Give a child a chance.”

Running simultaneous events is something international charities should consider doing to channel momentum, and maximize marketing opportunities. It is the logical progression to running individual events in separate countries.

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